View Post Agencies | Brands | Campaigns | TV | What The?? W+K NY Gets in on the Shark Action for Southern Comfort By Erik Oster on Aug. 13, 2014 - 11:29 AM The latest in W+K New York’s “Whatever’s Comfortable” campaign for Southern Comfort is a strange one. Timed to coincide with Shark Week, the new spot, which is called “Shark,” opens on a woman s ...
View Post Agencies | Brands | Campaigns | TV W+K NY Introduces the ‘Young Gun’ for Southern Comfort By Erik Oster on Jun. 18, 2014 - 1:02 PM W+K New York introduce a new character for Southern Comfort in the new, 60-second spot entitled “Young Gun.” Apparently, the real name of the “Young Gun” is Stephen, “an accomplished bartending journe ...
View Post Agencies | Campaigns W+K NY, SoCo Do Barbershop Karate By Ella Riley-Adams on Aug. 20, 2013 - 10:50 AM It takes a comfortable man to perform karate in a barber’s robe and tinfoil, not to mention skintight jeans and snakeskin boots. Meet the face of Southern Comfort, a moustachioed man we’ve met once before in “Shampoo,” one ...
