View Post Agencies | Brands | Campaigns | TV Leo Burnett Unveils ‘My Burger’ Winners for McDonald’s UK By Erik Oster on Oct. 15, 2014 - 2:04 PM Leo Burnett is unveiling McDonald’s “My Burger” campaign today, as the chain announces that five crowd-sourced burgers are being made available in the UK. “My Burger” truly began back in May, with McD ...
View Post Agencies | Brands | Campaigns | TV Leo Burnett Celebrates 40 Years in the UK for McDonald’s By Erik Oster on Aug. 29, 2014 - 11:29 AM Today Leo Burnett’s London office launched a new campaign celebrating the 40th anniversary of McDonald’s arrival in the UK. The campaign aims to portray the important moments in people’s lives…that just ha ...
View Post Agencies | Brands | Campaigns | Digital | TV Leo Burnett Satisfies Craving with ‘Hunter Gatherer’ for McDonald’s By Erik Oster on Jun. 9, 2014 - 11:07 AM Leo Burnett has unveiled the latest in their “Favorites” campaign for McDonald’s UK with a new spot entitled “Hunter Gatherer.” “Hunter Gatherer” — which will appear in a 60-second v ...
Ad Biz Thursday Morning Stir By Kiran Aditham on Oct. 25, 2012 - 10:20 AM -Sir Martin Sorrell spoke to CNBC and blamed four “grey swans” for why WPP had to cut its revenue outlook for the second time this year (above). link -Leo Burnett London appointed Matt Lee and Pete Heyes as creative di ...
Agencies | People What Say You, GlobalHue? By Kiran Aditham on Feb. 22, 2012 - 11:11 AM It’s been a while since we’ve shed some light on GlobalHue, save for the random Jeep campaign, branding assignment or other drama, but the agency has announced that it’s bumped up SVP/ECD Vida Cornelious to chief ...