View Post Ad Biz | Agencies | Brands | Campaigns | Digital | People Roy Choi, Michael Voltaggio, Nguyen Tran Hack Oreos for 360i By Erik Oster on Apr. 10, 2014 - 12:48 PM 360i tapped L.A. celebrity chefs Roy Choi, Michael Voltaggio and Nguyen Tran (of Starry Kitchen) for a new campaign for Oreos. Created in collaboration with production company Decon and directed by Claire Cottrell, the series feat ...
View Post Brands | Campaigns Meineke Rebrands With Help from Pitch, Robby Novak By Erik Oster on Sep. 12, 2013 - 11:41 AM For their first rebranding effort in 40 years, Meineke has enlisted the help of YouTube sensation Robby Novak, better known as “Kid President.” Novak is cast as Meineke’s “Kid Mechanic” for the new campaign “Drive A Li ...
Brands | Campaigns | What The?? Athletic Brand Li Ning Makes Light of Customs Woes By Michael Musco on Dec. 1, 2010 - 11:47 AM Li-Ning, the Chinese-based equivalent of Nike that in fact also has U.S. headquarters in the Portland area, had some trouble getting its new waterproof F2 kicks through U.S. Customs and Border Patrol recently, delaying the line ...
