View Post Agencies | People Staffing Changes at Y&R, Hawthorne Direct, And More By Patrick Coffee on Oct. 20, 2014 - 2:30 PM Ronny Northrop is now ECD at Y&R California. Northrop, who will report to CCO Mimi Cook in the agency’s San Francisco office, previously spent extended stints as a copywriter at CP+B and creative director at GS&P. B ...
View Post Brands | Campaigns | TV Apple Adds Two New Verses By Erik Oster on Aug. 12, 2014 - 11:12 AM Apple has added two new spots to its ongoing “Your Verse” campaign: “Jason’s Verse” and “Yaoband’s Verse.” The “Your Verse” campaign, as you might remember, debuted in Ja ...
Brands | Campaigns Family, Friends, Elements Won’t Stop Nike’s Running Girl By Kiran Aditham on Oct. 24, 2011 - 10:54 AM It took the joint efforts of W+K’s Portland HQ and Sao Paulo branch to come up with this new sport for Nike, which arrives just a week after AKQA launched its own running-themed piece for Nike+. Maybe it’s that time of ...