View Post Brands WPP’s MEC Named Global Media Shop for GoDaddy By Erik Oster on Dec. 16, 2015 - 3:51 PM GoDaddy spends approximately $25 million annually on measured media in the U.S., according to Kantar Media.
View Post Brands GoDaddy Selects TBWA\Chiat\Day as Global Creative Agency By Erik Oster on Nov. 3, 2015 - 10:50 AM A global campaign is expected from the agency early next year.
View Post Brands GoDaddy Launches Global Review By Erik Oster on May. 21, 2015 - 11:09 AM It is unclear if incumbent Barton F. Graf 9000 will participate in the review.
View Post Ad Biz GoDaddy Promises More BFG 9000 Work for the Super Bowl By Patrick Coffee on Jan. 29, 2015 - 11:47 AM Opinions vary on whether the "stunt" was planned
View Post Agencies | Brands GoDaddy Grows Up By Shawn Paul Wood on Jul. 30, 2014 - 1:57 PM Internet domain clearinghouse and noted soft-core Super Bowl commercial creator GoDaddy recently announced that that it has “matured.” In fact, in a recent Adweek interview, the company announced it would stop making ...
View Post Agencies | Brands Deutsch New York, Barton F. Graf 9000 Help GoDaddy Lose Its Sex Appeal By Shawn Paul Wood on Jul. 2, 2014 - 6:03 PM New Ad Strategy: Swap Sexy for Creepy? For a couple of years, GoDaddy made headlines for all the wrong reasons. During the Super Bowl, scantily clad B-list women and “athletes” would offer themselves up for innuendo, d ...