View Post Agencies | Brands | Campaigns DeVito/Verdi Gets Goofy for Coco’s Bakery By Erik Oster on Jul. 31, 2014 - 10:44 AM DeVito/Verdi went the goofy route with their new campaign for Coco’s Bakery, featuring two 30-second spots created in conjunction with production company Backyard. In one of these spots, “Cowboys,” two tough-look ...
View Post Agencies | Brands | Campaigns | People | TV Saatchi & Saatchi NY Introduces Grumpy Cat to Buzz By Erik Oster on Jul. 1, 2014 - 5:09 PM Saatchi & Saatchi New York introduces Internet phenomenon Grumpy Cat to Honey Nut Cheerios in a new 30-second broadcast spot for the brand designed to appeal to younger audiences. For the spot, entitled simply “Buzz Meet ...
View Post Agencies | Brands | Campaigns | Digital | TV Riester Releases ‘Farm’ for Voskos Greek Yogurt By Erik Oster on Mar. 4, 2014 - 5:02 PM Phoenix-based agency Riester teamed up with Backyard Productions to create “Farm,” a new spot for Voskos Greek Yogurt. In addition to having the word “farm” in the title, Riester’s 30 second spot also ...
View Post Ad Biz Monday Morning Stir By Kiran Aditham on Jan. 7, 2013 - 10:12 AM -Venice, CA-based prodco Backyard has welcomed GO Film alum Emily Malito as head of production. link -Publicis Healthcare Communications Group (or PHCG if you’re nasty) has launched a new unit called Publicis Health Media. l ...