View Post Agencies | Brands | Campaigns | TV McGarryBowen Shows Off Verizon’s Tech Solutions with a Little Help from Philip Glass By Kiran Aditham on Jan. 11, 2013 - 3:02 PM We’ve been told by those in the know that this new effort from McGarryBowen NY for Verizon called “Powerful Answers” actually marks the wireless carrier’s first ever corporate branding campaign. Set to the ...
Campaigns Men Trampled by Women for Shoes, QuikTrip Sandwiches By Bob Marshall on Feb. 18, 2011 - 2:41 PM The confusing thing about this spot from the Richards Group and Park Pictures director and Oscar-winner Joachim Back is which of the groups in question needs to buy a sandwich from QuikTrip? Is is the men, attempting to console ea ...
Campaigns Steve Nash, Like Others, Sports Awful 90’s Haircut in New NBA Promo By Michael Musco on Jan. 20, 2011 - 1:43 PM Using the same approach as the Amar’e Stoudemire spot, Park Pictures, Bicoastal/London director Chris Sargent and Goodby, Silverstein & Partners, Worldwide go back to the future, so to speak, to a Canadian gym in 1996. H ...
Ad Biz | Agencies | Campaigns | People W+K, EA Employ Turtle, Johnny Drama in ‘Need for Speed’ Effort By Bob Marshall on Nov. 1, 2010 - 4:46 PM Seven seasons in, and HBO’s Entourage still seems to have some marketing strength behind it. In one corner, you have EA Games’ Need for Speed, the most successful (and prolific) racing videogame franchise in history ...
Agencies | Campaigns Y&R, NHL Done Asking Questions By Bob Marshall on Oct. 28, 2010 - 8:45 AM It’s been quite an offseason for Washington Capitals captain and three-time Ted Lindsay award-winner, Alex Ovechkin. After the #1-ranked Capitals were upset in the first round of the playoffs, Ovechkin had to watch as the Ch ...