View Post Agencies | Brands | Campaigns | TV W+K Portland Launches First Work for Weight Watchers By Erik Oster on Nov. 25, 2014 - 3:15 PM W+K Portland has launched a new campaign for Weight Watchers, its first for the brand since winning creative duties back in April. In a new 60-second spot, W+K drops the celebrity-driven approach taken by previous agency McCann (w ...
View Post Agencies | Brands | Campaigns | Digital | TV W+K, Maxwell House Shoot for Good, Not Great By Erik Oster on Apr. 16, 2014 - 11:44 AM In a world with Starbucks at every corner and small, fancy artisinal coffee shops sprouting up everywhere, it would be counterproductive for an instant coffee brand to try to compete. So W+K starts a different conversation for Max ...
View Post Agencies | Brands | Campaigns | People | Sports | What The?? Kobe Bryant, Lionel Richie (!?) Star in New Nike/Foot Locker Spot from W+K By Erik Oster on Mar. 11, 2014 - 11:10 AM W+K’s trademark nonsensical humor is on full display in their latest, the new spot “Made by Kobe” promoting Kobe Bryant’s Kobe 9 Collection for Nike, which launched on March 6th. The spot imagines what it w ...
View Post Agencies | Brands | Campaigns | Digital | TV Let Us ‘Join Together’ for W+K’s Celebration of Sony Artistry, Engineering By Erik Oster on Jan. 13, 2014 - 5:19 PM If you were watching the Golden Globes last night, you may have caught the debut of W+K Portland’s “Join Together” spot for Sony, which will run for the next six weeks. The new work (perfectly set to The Who̵ ...
View Post Agencies | Brands | Campaigns | People | What The?? Ed Norton Sings Karaoke, Almost Dies Several Times in New Droid Spot By Erik Oster on Dec. 9, 2013 - 1:08 PM This one’s been making the rounds for awhile now, but we thought we’d give some love anyway. McgarryBowen New York’s new spot for Verizion, “A Lot Can Happen in 48 Hours” features the talents of Ed No ...