View Post Brands | Campaigns | People | Sports Fred Armisen Hugs Bruce Willis for Honda, RPA By Erik Oster on Feb. 3, 2014 - 12:51 PM Since few would argue that the commercials were more interesting than the game last night, chances are you saw RPA’s “Hugfest” spot, featuring Bruce Willis and SNL-alum/Portlandia star Fred Armisen. The simple, s ...
View Post Campaigns | Digital | TV RPA’s Optimistic New Campaign for Honda Claims ‘Today is Pretty Great’ By Erik Oster on Jan. 8, 2014 - 3:25 PM More from Honda today, this time with news of RPA’s new “One More Thing to Love About Today” campaign — featuring “print, digital and TV spots, speaking to the optimism of today’s youth.” Like ...
View Post Brands | Campaigns | Social Media Honda Test-Drives Social Media Sharing with #WantNewCar By Jordan Teicher on Jul. 15, 2013 - 1:26 PM Do you hate your car? Do you want to let the world know how frustrated you are driving around in a jalopy that is beyond repair? Honda can help – sort of. For the rest of today, Honda will be tweeting back Vine videos at unh ...