Agencies | Brands | Campaigns JWT Debuts ‘Brand USA’ Effort. You’re Welcome, World By Kiran Aditham on Apr. 23, 2012 - 12:33 PM Nearly nine months after picking up global AOR duties for the Corporation for Travel Promotion, JWT has finally unveiled its first marketing campaign for the government-created entity that was set up to help spur more internationa ...
Agencies | People Saatchi Alum Takes Chief ‘Innovation’ Role at JWT By Kiran Aditham on Oct. 28, 2010 - 12:26 PM JWT announced that James Cooper has joined the agency’s New York office as chief creative innovation officer. Cooper, who we now recognize from Matt O’Rourke’s going away party (blatant shout-out), arrives from S ...