Samsung’s Super Bowl Teaser: Rogen, Rudd and Odenkirk Discuss Trademark Law

By Bob Marshall 

What’s the deal, Samsung? What’s #TheNextBigThing? Why did you make it seem like you hired Bob Odenkirk, and why are you allowing Seth Rogan and Paul Rudd to lead a creative brainstorming session for your Super Bowl spot?

This Super Bowl teaser seems to be setting up another snarky, winking, “let’s talk about nothing” spot to follow up Samsung and 72andSunny’s last piece of pretentious guffawing. Yet, judging by the star talent Samsung has pulled together for this spot, I’m really, really hoping three of my favorite comedic actors don’t disappoint during “El Plato Supreme.”

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Honestly, if the final spot is just Odenkirk improvising and talking about whatever he feels like with Rogan and Rudd sprinkling in witty commentary throughout, it would be almost impossible to screw this up. Hell, I get the feeling Odenkirk could read just about any script and make it funny, because the Mr. Show alum and current Breaking Bad actor has some of the best delivery in the game. Just, please, Samsung. Don’t let Franco anywhere near the final cut of the Super Bowl spot.

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