RPA Goes Through Round of Layoffs

By Minda Smiley 

Independent agency RPA has laid off 2.8% of its staff, or roughly 20 of its 750 employees.

According to an RPA spokesperson, the agency is “adjusting staffing because of realigned client scopes.” The spokesperson said the Los Angeles-based agency currently has more than 40 positions open in the areas of media, account management, analytics and digital.

“Currently, our growth outpaces these staffing adjustments; RPA has recently won several significant pieces of new business, and we are in the process of hiring to fit their scopes,” the agency said in a statement.

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The agency laid off 2.5% of its staff around the same time last year, citing “recent shifts in clients’ budgets.”

RPA’s clients include Honda and Farmers Insurance. Last year, the agency created a campaign for Farmers Insurance starring Sesame Street characters.

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