Los Angeles-based full-service creative agency Pitch announced the hiring of Rob Goldenberg and Helena Skonieczny. Goldenberg joins the agency as an executive creative director, while Skonieczny will serve as executive design director and creative director. They will work both separately and as a creative team, reporting directly to Xanthe Wells, chief creative officer at Pitch.
Skonieczny arrives from TBWA/Media Arts Lab (MAL), where she served as associate creative director, working on accounts such as Crate & Barrel, Target, Diet Pepsi, Gatorade and Visa. In 2013, her work creating a new visual identity for Crate & Barrel led Business Insider to name her one of “The 33 Most Creative Women in Advertising.” Last year, she helped launch celebrity environmental effort “Nature Is Speaking” through MAL’s Audience Behavior Lab (ABL) division.
Goldenberg arrives at Pitch following a stint as a freelance creative director for Innocean USA. Prior to that, he spent over a year as marketing consultant for Beats Music, where he created and oversaw all of the brand’s messaging. Before Beats Music, he spent over four years as vice president and associate creative director with Deutsch LA, followed by a short stint as a freelance creative director with TBWA/MAL, working on the award-winning “Intention” campaign for Apple during his short stay. During his career, Goldenberg has worked with clients including Dr. Pepper, Volkswagen, Heineken and Nokia.