It seems that Old Navy is putting its account up for review. Currently, the brand is using Chandelier Creative and told Tribble that: “We are in the review process with several firms.” The ad blogger also believes that CP+B is in the pitch, though that is unconfirmed. We called over to Crispin, but they never ever comment, so their comment on this is “no comment.”
Anyone know more? superspyin at gmail dot com
A strategic Planner at Chandelier Creative, Lorenzo Martone, was rumored to be getting hitched to uber-fashion designer, Marc Jacobs, in Paris a few weekends ago. Ok. Ossum. Now what the hell is Chandelier Creative?
Other than Old Navy, they apparently also did a “festival walk” for some company called Swire Properties. Don’t ask. The founder and creative director is Richard Christenson who is off the grid. Also, the word on the street is that the staff is made up of the now defunct Suede magazine, which was owned by both Essence and Time Inc. The title lasted just four issues before closing in 2005.
Wish I could tell you more, but Google’s a bust and the shop’s website will “be up in a few weeks.”
If a member of the senior staff is about to marry MJ, one would think that someone would have the good sense to recognize the potential PR blitz that could center around the firm. This is your chance for worldwide attention. How can you botch it? Oh right. You see, this agency is one of those fashionista agencies. They don’t need you to know about their shit, because they’re so damn tight. So tight that they don’t have a working website and may lose Old Navy.