Monday Odds and Ends

By Erik Oster 

-Africa Zero, São Paulo worked with the NBA to promote the NBA Global Games in Rio de Janeiro with some bungee basketball (video above).

-Rae Ann Ferra discusses “How To Get Ahead In Advertising” for Fast Company.


-Birmingham creative communications agency Big Communications announced today that Mark Ervin, its chief brand officer, has been named an agency partner.

-Venice, California production company Backyard announced the addition of Kevin Fitzgerald to its roster for U.S. representation.

-Non-dairy cheese company Daiya Foods has named TDA Boulder as its agency of record following a two month review.

-Digital consulting firm Omnigon has named Bora Nikolic as chief creative officer and David Nugent as chief commercial officer.

-New York-based production company and VFX studio Light of Day announced the signing of director Brian Petsos for commercial representation.

-Digital marketing agency Threshold Interactive announced the hiring of Julie Gordon as creative director.