Monday Odds and Ends

By Erik Oster Comment

-John Oliver takes on native advertising (video above). link

-How Snapchat is selling itself to marketers. link

Sin City 2 campaign to take over an entire ad break tonight. link

-New York-based production and animation company Not To Scale announced the addition of Erik Buth to its directorial roster. link

-Social media agency Movement Strategy has a new Instagram-fueled campaign for the new season of Project Runway. link

-Full-service brand response ad agency Hawthorne Direct announced the promotion of Neil Klayman to the position of associate creative director.

-Experience marketing George P. Johnson (GPJ) announced the creation of GPJ Sports Marketing. link