Monday Morning Stir

By Erik Oster 


Alec Baldwin appears in AMV BBDO’s new spot for BT Mobile, which made its broadcast debut last Friday (video above).

-The Drum examines “Muhammad Ali’s greatest advertising moments.”

-According to a new report from the World Federation of Advertisers, ad fraud is “likely to exceed $50 billion globally by 2025.”

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Mediapost columnist (and Adweek alum) Barbara Lippert was auto-banned from Facebook for quoting language from the lawsuit filed against former JWT CEO Gustavo Martinez

-Michell Obama says, “Marketing Can Make America Healthier.”

 -Campaign offers a “Euro 2016 campaign round-up,” as the tournament is set to be the largest European Championship ever in terms of sponsorship activity. They sure do love their footie over there.

Nick Vale, worldwide head of planning at WPP media agency Maxus, explains “why Cannes needs to strike a balance between ‘Mad Men’ and ‘Math Men.’ Madth Men?

-More About Advertising shares some “Shanghai surprises.” It appears that Volkswagen may be leaving DDB in China and that Publicis is planning to merge its three agency networks — Publicis Worldwide, Leo Burnett and Saatchi & Saatchi — into one in Shanghai.

-Brazilian art director Leandro Bordoni and developer Julio Cesar created Humans not Refugees, a Chrome extension which replaces the word “refugees” with the term “human beings.”

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