Innocean Elevates Angela Zepeda to SVP Role to Oversee Operations on Hyundai

By Doug Zanger 

Angela Zepeda has been elevated to the role of svp, managing director, brand management to handle all operations on the agency’s Hyundai business including creative, planning and media operations. Previously, Zepeda led business development in an svp role.

“This is an exciting time to be at Innocean, given Hyundai’s rebound in the marketplace,” she said. “I’m looking forward to leading the brand and the team during this next chapter and build on its already strong heritage and success.”

A little more on Zepeda:


Past Agencies: Quigley Simpson (as CEO), Lowe Campbell Ewald, Rapp Collins Worldwide, FCB, Team One, TBWA\Chiat\Day
Key Previous Client Work: Bank of America, Chicken of the Sea, Ghiradelli Chocolates, LifeLock, PIMCO Financial Services, Kaiser Permanente (on the “Thrive” campaign, now in its 14th year)

“We conducted a nationwide search to find someone with the right combination of leadership, management and creative experience who could lead the Hyundai account,” said Steve Jun, CEO and president of Innocean. “Already part of the Innocean family, Angela was the perfect person for this job. She is a proven talent in the industry with the ability to solve complex business challenges while inspiring teams across a wide set of business disciplines.

Earlier this month, the agency promoted two new creative leads on the Hyundai and Genesis brands. At midnight, Hyundai also released its full Super Bowl spot starring Jason Bateman.