-Fuhu enlisted magician Adam Trent to promote its new Nabi tablets (video above).
-Carmax launched a media agency review.
-NBC claims it would be “a huge disappointment” if its Super Bowl broadcast didn’t break ratings records.
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-Lowe and Partners announced it has been named agency of record for the CFA Institute following a competitive review.
-Atlanta agency Ames Scullin O’Haire (ASO) announced it is expanding its leadership team with the addition of Jim Crone as partner, account leadership and the promotions of Steve Harding (partner, director of engagement) and Ryan Mikesell (partner, creative director).
-Newcastle actually found brands to help pay for its “crowdsourced” Super Bowl ad.