Friday Odds and Ends

By Erik Oster 

-Dare London releases provocative domestic violence PSA (video above). link

-Google estimates it “generates around 95% of its revenue and almost all of its profit from online advertising.” link

-How four brands are using Twitter’s multi-video feature. link

-Apple’s Beats deal “is happening” with “70% certainty.” link

-Arby’s is going to run a 13-hour TV ad, airing only in Duluth, Minnesota. link