Friday Morning Stir

By Erik Oster 

Digiday talked with Gary Vaynerchuk of VaynerMedia (video above).

-Effie Worldwide announced the winners of the 2015 North American Effie Awards.

-Copyranter Mark Duffy takes on “The loathsome brands that exploit society’s ills.”

Marketers voice their opiniond on Instagram’s “Shop Now” feature and Pinterest’s “Buyable Pins.”

Fiona Harris takes a quick tour of Saatchi New York on Instagram.

-FCB Joburg launched a radio campaign for The Lonely Road Foundation, “an NPO that assists impoverished South African communities manage the health and wellbeing of orphaned and vulnerable children.”

Mondelez launched Shopper Futures, “a three-month program asking startups to pitch their best marketing ideas to the snack giant.”

-A study conducted by the Annenberg School for Communication at the University of Pennsylvania found that people don’t think the trade offs for data mining are fair.