-Unilever’s new CMO Keith Weed says the mega-brand will double digital spend. link
-Youth fashion brand Forever21 selected Minneapolis-based digital shop space150 as its AOR.
-77 percent of iPhone 4 sales were upgrades. link
-Now we have YouTube and the Guggenheim’s collaboration described in video form (above). link
-Former B-Reel GM/EP Niklas Lindstrom joined BBDO as head of interactive production. link
-Coveted free agent LeBron James will release his own headphones line. Watch out, Dr. Dre. link
–Washington Examiner: White House, Google violate lobbying pledge. link
More: “Thursday Morning Stir”