View Post Brands Zippo Appoints Ogilvy as Creative, PR, and Social Agency Partner By Erik Oster on Feb. 22, 2021 - 3:57 PM Ogilvy will bring together an integrated team across disciplines led out of Ogilvy New York.
View Post Brands Slack Names IPG’s Mediahub as Media AOR By Erik Oster on Feb. 18, 2021 - 1:46 PM The appointment is the latest in a series of new accounts for the agency over the course of the past six months.
View Post Brands AB InBev Appoints Publicis’ Epsilon as U.S. Data Agency of Record By Erik Oster on Feb. 12, 2021 - 3:58 PM The appointment will not impact AB InBev's existing creative or media agency partnerships.
View Post Brands Wild Alaskan Company Selects Sid Lee for National Branding Initiative By Erik Oster on Feb. 9, 2021 - 2:44 PM The agency will lead an upcoming campaign for the direct-to-consumer sustainable seafood brand.
View Post Brands Sam Adams Crowns Itself ‘Beer Commercial Champions’ Before the Game With Fundraising Merch By Kyle O'Brien on Feb. 7, 2021 - 2:16 PM Promotion raising funds for the Restaurant Strong Fund, supporting the industry.
View Post Brands The J.M. Smucker Company Appoints Publicis as Omnichannel Marketing Agency of Record By Erik Oster on Jan. 21, 2021 - 3:30 PM The dedicated PSOne unit will add end‐to‐end commerce services to a remit that already included creative and media responsibilities.
View Post Brands Philips Launches Integrated Global Review By Erik Oster on Jan. 15, 2021 - 3:37 PM Global creative incumbent Ogilvy is participating in the process.
View Post Brands JPMorgan Chase Sends Media Buying and Planning Account to WPP, Dentsu By Erik Oster on Jan. 4, 2021 - 3:50 PM WPP was awarded the majority of JPMorgan Chase's global media and buying planning responsibilities while Dentsu also retained a portion of the account, according to a source with knowledge of the account.
View Post Brands ViacomCBS Networks International Selects Wavemaker as Global Media Agency of Record By Erik Oster on Dec. 23, 2020 - 3:50 PM Wavemaker will handle media buying and planning in the majority of markets outside the U.S.
View Post Brands Refillable Hand Soap Brand gelo Appoints Mischief as Agency of Record By Erik Oster on Dec. 22, 2020 - 3:37 PM Mischief also picked up AOR duties for plant-based frozen foods brand Alpha Foods earlier this month.