2 Creatives Who Worked on ‘Van Gogh Airbnb’ Head to FCB Chicago

By Patrick Coffee 

FCB Chicago has hired John Regan and Tor Lemhag as the newest members of its creative team.

The two come from Leo Burnett Chicago, and they’re best known for their work on the Art Institute of Chicago campaign “Van Gogh Airbnb,” which scored coverage well outside the trade press and won 20 Cannes Lions as well as shiny objects from pretty much every other advertising awards show last year.

“John and Tor are known for incredible creative work that goes far beyond the expected. Their talent, humility and diverse creative passions are perfectly aligned with the creative culture we are building at FCB Chicago,” said CCO Liz Taylor, adding, “We look forward to seeing the new ideas they will bring to our clients’ brands.”


Three of the four creative leads on the Airbnb project have left Leo Burnett in recent months. ACD Mike Costello, who co-led the work along with Pete Lefebvre, went to GS&P last October.

Regan and Lemhag (website here) worked together at LB for more than two years, collaborating on such campaigns as AllState’s Social Savvy Burglar and United Healthcare’s Ways In in addition to the Airbnb project.

Tor worked as a copywriter at Åkestam Holst in his native Sweden before moving stateside to work at BBDO and TBWA\Media Arts Lab; Regan held various positions at entities in New York and Chicago and founded his own firm, Destroy Designs.

These are the most recent hires for the FCB Windy City office, which named 8 new creatives last month after winning the Academy Sports business.