NBC News has teamed up with Foursquare for a project called “Campaign Check-ins.” Beginning in January, NBCPolitics.com will display check-ins from both President Obama’s campaign team and the Republican presidential candidates’ teams as they travel across the country. The interactive maps — designed by Method — will also display real-time check-ins from NBC News journalists embedded with the Republicans.
“All politics is local, and Foursquare is all about location; it’s the perfect way for politicians to communicate their actions to potential voters,” said Jonathan Crowley, Director of Media Partnerships for Foursquare. “Through this partnership with NBC News, we’re making it easy for people to keep up with all of the excitement on the campaign trail in real time.”
Over time, the map is designed to tell a story: it will track the events candidates attend and the types of venues where they choose to make campaign stops. “The map will visually tell the history of the campaign trail, activity, and milestones and also indicate the successes or failures of the candidates,” explains a NBC press release.
And to stay true to Foursquare, NBC News will offer political badges, too.