So, when we reached out to Jeff Goodby himself, we were greeted with the succinct answer of “call them and ask.” So we did, and in lieu of actual human feedback, we were fed with the monotonous outgoing messages. Anyhow, multiple sources have been telling us over the past 24 hours that executive creative directors Hunter Hindman and Rick Condos are leaving to form their own shop.
The pair, who were elevated from creative directors to ECDs nearly three years ago, have worked on several notable efforts for GS&P, most recently the “Tomorrow Starts Here” campaign for Cisco as well as fair amount of work for Chevy and Cheetos. From what spies are telling us, Condos and Hindman (pictured) have also lured Goodby group strategy director Max Heilbron to their new venture. We’ll check in the with any or all of the trio and see what’s doing. Stay tuned.