According to our magic 8-ball (and sources), signs point to yes that Greg Gerstner, currently a creative director/copywriter at Ogilvy NY, will be joining up with BBDO “sometime this month.” Details are somewhat hazy at the moment, but from what we’re hearing, the senior creative will most likely be assuming a CD post and work across various accounts at the Omnicom-owned agency.
Gerstner has spent the last six-and-a-half years at O&M, initially joining the agency as a senior copywriter and subsequently moving up the ranks. During his time at the agency, Gerstner worked primarily on the IBM account, helping lead creative on projects including last year’s U.S. Open data wall (see below). During his career, Gerstner has also spent some time as a copywriter at the likes of T.A.G. (now twofifteenmccann), TBWA\Chiat\Day and the now-defunct Cliff Freeman & Partners. Update: Yes, we’ve received concrete word that Gerstner is indeed joining BBDO later this month as a CD on various accounts.