Dell has created its Frankenstein version of a PC/iPad/Droid hybrid and named it the Streak “pocket tablet.”
So who ya gonna call to deal with this monster? Why, Mother of course. In this spot, the agency, which we can presume has had a better relationship with the computer brand, than say, Enfatico, has created a a nice story of a man and woman trying to find each other using the tablet while the people around them are also seen using the different functions of the device during their search.
Yes, I know, another darn cell phone. It’ll never end. This one looks a tad bulky, not iPad bulky – more like an “is that a pocket tablet or are you just happy to see me” bulky. View credits after the jump.
Client: Dell Inc.
Executive Creative Director(s): Linus Karlsson & Paul Malmstrom
Art Director (s):Bill Moulton
Copywriter (s): Dave Clark
Producer (creative): Mike Aaron
Production Co.: Gorgeous
Director: Peter Thwaites
Dir of Photography: Joost van Gelder
Producer: Anna Hashmi
Editing Company: Peep Show Post
Editor: Andrea MacArthur
Assistant Editor: Lizzy Graham
Editorial Producer: Katie Truelove
Visual EFX Co: The Mill
Music: Licensed Track: The Voluntary Butler Scheme – “Multiplayer”