WXIX Boosts Facebook Likes With Offer to Share Powerball Winnings

By Merrill Knox 

The winning tickets in Wednesday night’s Powerball drawing were in Arizona and Missouri, leaving some Facebook fans of Cincinnati Fox affiliate WXIX very unhappy.

The station posted a picture of its lottery tickets for Wednesday’s $587 million Powerball drawing. “If Fox19 WINS … YOU WIN!!! LIKE & SHARE this pic, if one of these numbers wins the Jackpot tonight, we’ll split it with you!” WXIX posted. “Everyone who LIKES and SHARES this pic will get a SHARE if we win the Jackpot!”

The post currently has more than 192,000 likes and 327,000 shares, some of which happened after the winning numbers were announced.


“I don’t get why so many people are liking and sharing after the drawing last night,” one commenter wrote. “You should be able to compare now and see if it’s a winning ticket or not. The winnings wouldn’t apply to you.”

WXIX did not mention the promotion on any of its newscasts.