Valari Dobson Staab has been promoted to Chairman, NBCUniversal Local.
Staab becomes the first Chairman of NBCUniversal Local, a division that includes more than 50 local businesses and is home to the largest bilingual TV newsrooms in the country’s top TV markets.
“Valari is an outstanding, innovative leader with a proven track record of success,” said Mark Lazarus, Chairman of NBCUniversal Television and Streaming. “She has transformed our local business and is a valuable part of the NBCU management team.”
Staab joined NBCUniversal in 2011 as president of the NBC Owned Television Stations group. Two years later, she acquired oversight of the Telemundo owned stations and used NBCUniversal’s investment in its stations to transform all NBC/Telemundo owned stations into multi platform local news providers.
Last year, NBC’s Regional Sports Networks were integrated with the NBC/Telemundo owned stations. The Regional Sports Networks plan to debut their own direct-to-consumer products later this year.
Before joining NBCUniversal, Staab worked at San Francisco ABC owned station KGO. Before that, she worked in various roles for ABC Owned Stations including research and creative services across several markets. She started her career in marketing and research at KLTV in Tyler, Texas.