Miami Herald
As Colombian star Shakira shimmied across a Soweto stage singing the World Cup anthem Waka Waka at Thursday’s walk-up concert to the soccer extravaganza, Univisin Communications began a World Cup marathon of its own.
The nation’s largest Spanish-language media company plans nearly 900 hours of World Cup programming from South Africa with all 64 matches broadcast live and in high definition as well as live streaming of events on UnivisionFutbol.com , video on demand, a ftbol phone app and mobile alerts on everything from points scored to game finals.
Advertisement
A lot is riding on the World Cup for Univisin More…