Study: 70% of Journalists Use Social Media in Reporting

By Andrew Gauthier 

PRWeek

The Internet, in general, and social media is vastly changing the way reporters do their jobs. In a new survey from Middleberg Communications and the Society for New Communications Research (SNCR), 70% of journalists said they use social networks to assist in reporting, compared to 41% in last year’s “Survey of Media in the Wired World.”

Additionally, 69% of respondents go to company Web sites to assist in their reporting, while 66% use blogs, 51% use Wikipedia, 48% go to online videos, 47% use Twitter or other microblogging services, 30% use instant messaging, and 25% use podcasts.

“You can just see the development of journalists moving online. Journalists are using social media in new ways,” said CEO Don Middleberg, while presenting the preliminary findings More…

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