Associated Press
Chad Ochocinco is used to making news. Now, he’s trying to break some.
The Cincinnati Bengals receiver is planning to form his own social news network on Twitter, using his player contacts around the league to develop news about other teams. The idea grew out of his partnership with Motorola, which will provide the technology.
He’s dubbed the venture OCNN, for the Ochocinco News Network. He will try to compete with mainstream media to tell fans what’s going on with NFL teams.
He’s even got a slogan.
“If I break it, you might as well believe it,” Ochocinco told The Associated Press in a phone interview.
Ochocinco already spends a lot of time on social networking–he has nearly 300,000 followers on Twitter and does frequent Ustream episodes. This latest venture will be intriguing, given the way NFL coaches try to prevent news from leaking out.
The receiver plans to operate like a reporter, getting tips from players on other teams. He also might get other NFL players involved in his reports. More…