NewsOn has added 30 Sinclair Broadcast stations to its service.
NewsOn is a free app that gives consumers live and on-demand access to local newscasts. Users can search by market through an interactive map. The addition of Sinclair’s stations brings NewsOn’s reach to almost 80 percent of the U.S.
“We are delighted to welcome Sinclair as an investor and content participant, and believe that this milestone further demonstrates the value of the NewsON app in expanding the reach and relevance of local broadcast news,” said CEO of NewsON Louis Gump.
“NewsON is a great way for Sinclair Broadcast Group to deliver on our mission of innovating local news on a large scale,” said Rob Weisbord COO of Sinclair Digital Group. “We have a long track record of investing in news content and delivery for the communities we serve, and NewsON is an extension for us to reach important audience segments while extending and reinforcing our local news brands.”