Scripps Taps WPTV News Director Jeff Brogan to Oversee Content for All Stations

By Andrew Gauthier 

Jeff Brogan is leaving his post as news director at WPTV to oversee news strategy and content development for all of Scripps’ 19 stations.

Scripps announced today that Brogan has been named senior director of news strategy and operations. In the role, Brogan will work in tandem with Lana Durban Scott, Scripps’ current senior director of news strategy and operations, on helping the company’s stations develop their content and strategic plans.

Brogan joined WPTV, Scripps’ NBC-affiliate in West Palm Beach, in 2010. The station is now searching for his replacement as news director.


“Jeff is an ideal person for this new assignment,” WPTV general manager Steve Wasserman said in a recent note to staff, announcing the move. “The work he has done here over the last two years has been outstanding.”

Brogan will now work out of Scripps’ headquarters in Cincinnati, his hometown.

Brogan has spent the majority of his career in Cincinnati. He got his start at Fox-affiliate WXIX, before eventually moving on to WCPO, the market’s Scripps-owned ABC-affiliate.  In 2000, he was hired at WCPO to produce the station’s weekend morning show.  He was promoted to executive producer in 2004 and became WCPO’s assistant news director in 2008.