Scripps Reports 16% Decrease in Q4 Revenue, Looks to Future Following McGraw-Hill Acquisition

By Andrew Gauthier 

The E.W. Scripps Company today reported fourth quarter revenue of $84.7 million for its station group–a 16% decrease compared to the $101 million brought in during the same period a year ago.

Excluding political advertising, Scripps notched an 11.4% increase for the period, buoyed by a 14% jump in local advertising as well as 30% more in retrans revenue, compared to Q4 2010.

“We substantially repositioned Scripps in 2011, clearing the way for improved performance in 2012, enlarging our television footprint, and enabling an aggressive rollout of new digital products and services,” Scripps president and CEO Rich Boehne said.

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On December 30, 2011, Scripps completed its acquisition of McGraw-Hill Broadcasting, which included nine stations (four ABC-affiliates and five affiliates of the Azteca America network) covering Indianapolis, Denver, and San Diego.

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