Orlando’s WFTV Makes Way for Spanish Subchannel

By Andrew Gauthier 

Orlando Sentinel

WFTV-Channel 9 last week announced that it had transformed its digital subchannel 9.2 into Severe Weather Center 9 Now.Today, WFTV said its digital subchannel 9.3 will be home to Spanish-language WAWA, an affiliate of the Gentv network, starting no later than June.

WAWA will offer a half-hour newscast 9:30 p.m. and will hire at least seven people to start, General Manager Laura Santos said. The station also will offer news updates through the day.

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“When you look at established networks like Telemundo and Univision, when they do news, it’s mostly Mexico-focused,” Santos said. Yet Gentv, as part of Colombia-based Caracol Television, focuses on other countries. More…

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