NBC Boston Reveals New Logo on Anniversary

By Stephanie Tsoflias Siegel 

NBC Boston is marking its first birthday with a new logo.

WBTS, the NBC station in the market, is now NBC 10. 10 is the station’s cable channel number.

The new look launched on New Year’s Eve.


This is not new for NBC owned stations. Many use the cable channel number in their graphics package.

The word Boston appears under the Peacock.