San Antonio Express-News
What in the world is going on at News 4 WOAI? Vivid and fun new promos for the NBC affiliate’s local news spotlight a more playful and youthful side to a station that traditionally has been known as relatively stodgy.
As one of the current news slogans, which popped up frequently during the Emmys, states: “There is a difference.” Just as Jimmy Fallon injected a fresh oomph into that awards telecast this go-round, promos from the mind of a new, forward-thinking creative director at WOAI seem to open up anchors Randy Beamer and Elsa Ramon in new ways, displaying more lighthearted parts of their personalities. More…
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