Thomas Friedman‘s best-selling book The World Is Flat: A Brief History of the Twenty-first Century “will provide the theme for a new online environmen” hosted by MSNBC.com and integrated with MSN, according to The Hollywood Reporter. “It will feature video interviews with newsmakers conducted by the author.”
MSNBC.com VP for advertising sales Kyoo Kim hopes Friedman will be a compelling attraction during the working hours. “We felt we needed a strong branded content experience targeted at a sophisticated, business-minded audience,” he says…
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