The Scoreboard: Friday, August 3

By Merrill Knox 

25-54 demographic (Live +SD)

  • Total day: FNC: 245 | MSNBC: NA* | CNN: 84 | HLN: 93
  • Primetime: FNC: 280 | MSNBC: 208 | CNN: 94 | HLN: 68

5p: 6p: 7p: 8p: 9p: 10p: 11p: 12a:
FNC TheFive: Baier: Shep: O’Reilly: Hannity: FoxFiles: O’Reilly: Hannity:
301 344 315 303 278 259 242 205
MSNBC Olympics: Sharpton: Matthews: EdShow: Maddow: Lockup: Lockup: Lockup:
NA* 233 203 206 261 155 145 208
CNN Blitzer: Blitzer: Burnett: Cooper: Morgan: Cooper: Burnett: Morgan:
97 114 78 77 91 115 116 74
HLN Express: Express: VelezMitchell: Grace: VelezMitch: Grace: Showbiz: VelezMitch:
18 26 59 66 73 65 94 87

Total Viewers (Live +SD)

  • Total day: FNC: 1.104 | MSNBC: NA* | CNN: 272 | HLN: 200
  • Primetime: FNC: 1.448 | MSNBC: 626 | CNN: 297 | HLN: 189

5p: 6p: 7p: 8p: 9p: 10p: 11p: 12a:
FNC TheFive: Baier: Shep: O’Reilly: Hannity: FoxFiles: O’Reilly: Hannity:
1.530 1.618 1.440 1.730 1.492 1.111 878 695
MSNBC Olympics: Sharpton: Matthews: EdShow: Maddow: Lockup: Lockup: Lockup:
NA* 732 802 705 840 331 346 403
CNN Blitzer: Blitzer: Burnett: Cooper: Morgan: Cooper: Burnett: Morgan:
397 340 310 282 327 283 226 170
HLN Express: Express: VelezMitchell: Grace: VelezMitch: Grace: Showbiz: VelezMitch:
120 117 239 244 183 139 172 172

*Due to coverage of the 2012 Olympic Games on MSNBC, some ratings numbers are not available.

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