The race for the 25-54 demographic — the one that networks like MSNBC really care about — is up for grabs and totally variable during the 8pm hour, as last week’s data demonstrates. Of course O’Reilly is clearly #1, but the other channels are fighting for #2 on any given night. The four numbers are Monday through Thursday’s averages, in thousands:
FNC: 512, 422, 445, 382
MSNBC: 148, 131, 107, 158
CNN: 154, 99, 125, 198
CNBC: 201, 26, 122, 70
HLN: 89, 109, 174, 146
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