Super Tuesday III Is Most-Watched Primary Night Yet

By Chris Ariens Comment

Super Tuesday was just that for the cable networks.

Last night’s Super Tuesday III coverage on Fox News, CNN and MSNBC exceeded the previous most-watched primary night, Super Tuesday I on March 1, making this the most-watched primary night yet of the 2016 cycle.

In the A25-54 demo, however, all three networks saw a slight drop from the March 1 primary coverage. There’s also a familiar pattern emerging: Fox News Channel was again the most-watched network among viewers, while CNN was No. 1 in the A25-54 demo last night:

  • Super Tuesday III 8-11 p.m. ET | Total Viewers / A25-54 demo (ranked by total viewers)

FNC: 5,006,000 / 1,334,000
CNN: 4,316,000 / 1,587,000
MSNBC: 2,096,000 / 607,000

  • Super Tuesday III 7 p.m.-2 a.m. ET | Total Viewers / A25-54 demo (ranked by total viewers)

FNC: 3,475,000 / 952,000
CNN: 3,172,000 / 1,172,000
MSNBC: 1,592,000 / 469,000

The 2016 cycle has now provided the three most-watched primary nights for cable news since records have been kept. Last night, the cablers averaged 11.4 million viewers in prime time, followed by Super Tuesday I which averaged 10.9 million, followed by Iowa Caucus coverage which averaged 10.1 million.

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