Rupert Murdoch On CNBC’s On-Air Talent: “We Don’t Think They’re All That Good”

By Alissa Krinsky 

In an interview with TheStreet.com, News Corp. CEO Rupert Murdoch is asked about Fox Business Network rival CNBC:

Question: Are you annoyed you don’t own CNBC?

Murdoch: No

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Question: Why not?

Murdoch: Because we’re going to enjoy the competition. We have to get wider distribution and that takes time. We are further ahead with Fox Business than we were at this stage with Fox News, and Fox News today is one of our very greatest and largest assets.

Question: Why don’t you hire away all the CNBC on-air people?

Murdoch: We don’t think they’re all that good. There are some good ones, but that’ll be up to [FNC/FBN chairman] Roger Ailes. We create or we discover previously undiscovered talent and make them into stars.

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