NBC News “Audience Erosion” Is Causing “Increasing Alarm” At 30 Rock

By Brian 

Variety’s Michael Learmonth: “NBC’s vaunted news division is starting to show some uncharacteristic cracks.

Once lauded as unassailable No. 1 franchises, ‘Nightly News’ and ‘Today’ are experiencing audience erosion this season, a cause for increasing alarm at 30 Rock.”

More, regarding the evening news: Lead changes “typically occur over many years, and the new leader generally holds the position for some time, as Dan Rather, Peter Jennings and Tom Brokaw did for different intervals. That’s what’s so disturbing to NBC execs, who find themselves in a dogfight for first long after they thought they had the position locked up.” Read the rest…