NBC’s Today Show beat Good Morning America by 1.1 million viewers last week. “On Thursday, the day that the news out of London broke, Today delivered 5.7 million viewers – beating GMA by 30 percent (1.3) and Early Show by 134 percent (3.2),” NBC notes. For the week of August 7:
Total viewers: NBC: 5,400,000 / ABC: 4,300,000 / CBS: 2,300,000
Households: NBC: 4.2/16 / ABC: 3.4/13 / CBS: 1.9/7
Advertisement