For the First Time, GMA Uses AR in a Medical Segment

By A.J. Katz Comment

For the first time, Good Morning America utilized Augmented Reality (widely-known in the tech industry as “AR”) during a segment with co-anchor Robin Roberts and ABC News chief medical correspondent Dr. Jennifer Ashton. Roberts teed up a taped segment this morning documenting the stories of two women who suffered from heart attacks triggered by a rare condition named Spontaneous Coronary Artery Dissection (or “SCAD”).

Back in the Good Morning America studio, Dr. Ashton explained how SCAD has become a significant cause of heart attacks for women under 50, and she used 3D AR human model called “Gemma” to demonstrate the difference between heart attacks caused by coronary artery disease and heart attacks that are caused by SCAD.

GMA viewers will be seeing the use of Augmented Reality in medical segments going forward.

Here’s video of Dr. Ashton showing the AR human model, beginning at the 3:10 mark:

 

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