On Monday, Anderson Cooper 360 averaged 493,000 viewers between 10pm and midnight — the program’s lowest viewership since the Nov. 7 premiere. He averaged 147,000 viewers in the demo (vs. 230,000 on premiere night).
At 10pm, Cooper averaged 638,000 viewers. Greta Van Susteren beat Cooper by more than a million, with 1,712,000. At 11pm, Cooper averaged 348,000; a repeat of The O’Reilly Factor delivered 1,028,000.
Premiere-to-date, the program is averaging 576,000 viewers, down 17 percent from Oct. 2005 levels.
Compared to the same time period in 2004, 360 is down just 4 percent in the 25-54 demographic, while FNC is down 39 percent, the network notes. In the 18-49 demographic, CNN is down 3 percent and FNC is down 41 percent from the same time period last November.
Cooper Watch: Day Six
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