CBS wants local stations “to transition seamlessly from their early newscast to Ms. Couric’s show — meaning no intervening commercials or promotional spots,” TV Week’s Michele Greppi reports.
“Skipping commercials or promotions between the end of the local news and Ms. Couric’s opening potentially will affect the stations’ bottom line.” So: “The quest to get the seamless local transition to ‘Evening News’ may be decided by getting the network to return the favor at 11 p.m. as stations begin their late-night newscasts.”
> Also: Couric is going “on the road to a different affiliate market each month…”
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