In the fourth quarter of 2005, NBC Nightly News with Brian Williams was #1 in all categories.
“Compared to the first three quarters of 2005, Nightly’s fourth quarter advantage over ABC grew nine percentage points to 13% from 4%,” NBC says.
4th quarter 2005:
25-54 demo: NBC: 2.6 / ABC: 2.5 / CBS: 1.9
Total viewers: NBC: 9,785,000 / ABC: 8,646,000 / CBS: 7,469,000
Homes: NBC: 6.9/13 / ABC: 6.0/12 / CBS: 5.3/10
> Also: “For the week of December 19 — 23, 2005, Nightly News hit a ratings milestone; now topping ABC for eight consecutive weeks. This represents the first time ever that Nightly News has outperformed ABC by over a million viewers for eight consecutive weeks,” the P.R. says…
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